Important Fall 1970 Oscar de la Renta Ad Campaign Silk Brocade Dress
This gown was the one used for the 1970 ad campaign that ran in several of the major magazines that year. inclding Harper's Bazaar. The twin of the dress is also held in the collection at the Goldstein Museum of Design (the last two photos are the ad campaign photo and the collection archive photo respectively) and a version is held in the Chicago Museum’s permanent collection as well. This is the second time I have had this dress in the shop and I think I love it even more this time around.
The gown is a masterpiece and I feel that it really is one of the highlights of Oscar's career and truly showcases what a talent he was. It really demonstrates aspects of his work that he touched upon again over the coming decades until his passing. It has that certain line that he favored, that always felt refined and elegant. It also showcases his ability to mix color and texture and of course, shows his love of rich, expensive looking fabric. He chose only the best and this dress is made from one of the best fabrics I have seen used on one of his pieces. The lines of the dress and the mix of textures used are extraordinary, The gown is full length and is made out of a silk brocade that combines a deep, charcoal black with a yellow and silver design woven into the fabric. The skirt falls to the ground in a gently widening curve of fabric. The bodice crosses over itself near the waist seam, with a band of large rhinestones hand placed on a band of silver bead work to accent the plunging neckline. The sleeves are long and each ends in a rich and luxurious sable cuff. For those opposed to fur, these could be easily removed and replaced with a modern faux or worn without as the sleeves are perfectly finished underneath. A wide and extra long sash is attached and can be wrapped and tied around the waist to cinch it in for the perfect refined finish. This is real treasure and important piece of well documented fashion history. Excellent condition
Fully lined in a black silk and closes with back painted metal zipper. Each cuff has a hidden set zipper to close. Hidden side pockets on hips.
Bust: 18.5" flat across from side seam to side seam
Waist: 14" flat across from side seam to side seam
Hips: to 26" flat across from side seam to side seam
Bodice: 15" from top of bodice to waist
Skirt: 42" from waist to hem
Modern Sizing Equivalent: SML-MED
Reference Photos: (1) Oscar de la Renta ad, Harper's Bazaar, September 1970. / (2) Oscar de la Renta dress from the Goldstein Museum of Design Collection. / (3) Cherie, Owner of Shrimpton Couture, by Erin Leydon (plus the ad campaign photo).
I have a small collection of historically important, key designer labelled vintage furs, fur trimmed & feather pieces stored away in my archives that I will be slowly posting on the site over the next couple of years until I have none left. I will no longer be buying furs for the shop moving forward and have not purchased anything for several years now. I feel like times have changed and while there still is a place for vintage furs for some, including collectors and historians, many modern girls are choosing other options. Many of the pieces in my collection are representative of the designer during a set time period in history that was different then our modern outlook. I have decided that the best course to handle this controversial issue is to let the pieces I have go rather then sit in a cold storage unit. All fur coats, fur trimmed & feather pieces are final sale
This garment has been professionally cleaned, pressed and is odor free. Thoroughly checked over before shipping, it will be ready to wear upon arrival.
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