All Photos Courtesy Greta Constantine (Photographer: George Pimentel)
Editors Note: This is not vintage news, however, the Greta Constantine label is produced almost in my "backyard" and I know the whole team, so can't help but share news of their ten year anniversary. In a world where labels seem to be failing at every turn, it's inspirational to have one turn ten and still be going strong. And who knows - maybe one day this post will serve as a time reference for some vintage dealer of the future as they try to nail down a dress from a Greta collection.
I was invited to this party and am sad I had to miss it - my travels made it impossible for me to be in Toronto the night of the event but I will promise to be at the 20 year one! Congratulations Kirk and Stephen! xx Cherie
Following nearly consecutive showings of the fall 2016 Greta Constantine collection in Paris and Toronto, Kirk Pickersgill and Stephen Wong capped off the season with a celebration honouring ten years of the brand on Saturday evening. Held at the historic Casa Loma, guests rang in a decade of Greta Constantine with what can only be remembered as a royal affair.
To highlight the occasion, Pickersgill and Wong sought to celebrate not simply the clothes or the brand, but the creative process itself. The duo welcomed guests into a reproduction of their downtown Toronto studio complete with patterns, bolts of fabric, a number of forms, and a sewing machine. Stray pins and a number of displaced fabric manipulations alluded to the dynamism of their approach to fashion design.
The back of house was further brought to the front by way of hair and make-up stations in the Library. Artists from Moroccanoil primped and pulled, sprayed and styled models' hair using Moroccanoil Treatment, Moroccanoil Luminous Hairspray Extra Strong, and Moroccanoil Heat Styling Protection, all under the direction of Global Ambassador Steven Turpin as guests observed exactly how the final look came to fruition. Maybelline New York's Lead Makeup Artist for Canada, Grace Lee, completed the transformative "uptown girl gone downtown" look with bold matte lips and glossy black eyes.
Ebony mannequins, inspired by fashion illustrations and dotted around the Conservatory's fountain, were draped, tucked, pleated, and sculpted in the duo's iconic hand-dyed silk tulle garments. A trio of forms, adorned in the first muslins of the collection, stood high above dancing guests, while models paraded in final samples of the very same garments throughout the Library.
Of course, it would not be a Greta Constantine celebration without beverage pairings courtesy of Apothic Wine. Apothic White, a blend of Chardonnay, Riesling and Pinot Grigio, offers a crisp, balanced finish with its refreshing flavours of peach and apricot, while Apothic Red, a masterful blend of Zinfandel, Merlot, Syrah and Cabernet Sauvignon, creates layers of dark red fruit complemented by hints of vanilla and mocha. To highlight the evening's distinctive wines, guests were treated to an impromptu live figure drawing class in which a pair of well-toned, bare-torsoed men draped in branded sashes posed. Two illustrators, one wielding a sketch pad and pen, the other brandishing iPadPro and Apple Pencil, served as counterpoints of the traditional and the modern, to dazzling results.
As for cocktails, proof vodka served as the backbone for both the thyme-infused lemonade Greta, and the ginger beer and lime Constantine.
Many of the bites on offer, like jerk-spiced cornish hen served overtop a rice and peas croquette with fresh mango salsa and apple slaw, referenced the Jamaican roots of Pickersgill and Wong. Other tastes drew inspiration from the duo's seasonal adventures in the City of Light, like the petite croque monsieurs with ham and brie on brioche.
Yet it wasn't until midway through the night when guests, who were capturing images of their royal attire at the Moroccanoil Photo Booth in the Great Hall, beheld a storming march of models. Each yielding an oversized sign with phrases like "Vote Greta" and "I'm Pro-Constantine", they looped from room to room before settling in the fittingly named Peacock Alley, to begin a walk off of sorts behind a gaggle of Voguers. As the last model stomped past, Pickersgill and Wong joined in the march alongside their longtime muse, Coco Rocha. Once settled into the Conservatory, Rocha toasted the duo for a decade that has produced many a Greta Girl, many of whom raised their glasses while donning their creations that evening.